Meta is developing a prediction market app called ‘Arena’ as sector booms: NYT

Markets Meta is developing a prediction market app called ‘Arena’ as sector booms: NYT The app would let users forecast future events using a points-based system rather than cash wagers, the report said, citing people familiar with the matter. By Helene Braun | Edited by Cheyenne Ligon Jun 23, 2026, 5:54 p.m. 2 min read Make preferred on Share Share this article Copy link X icon X (Twitter) LinkedIn Facebook Email Make preferred on Summary Show Meta is developing an experimental prediction market-style app called Arena that would let users forecast outcomes in politics, sports, entertainment and world affairs. Unlike traditional platforms such as Polymarket or Kalshi, Arena is expected to use a video game-like points system rather than cash, though Meta has not ruled out eventually allowing real-money betting. The project marks a revival of Meta’s earlier Forecast initiative and comes amid surging interest in prediction markets and growing regulatory scrutiny over whether such event contracts amount to gambling or are legitimate financial instruments. Meta (META), the parent company of Facebook, is developing a new app called “Arena” that mirrors a prediction market platform, according to people familiar with the matter who spoke with the New York Times. The product would allow users to make forecasts about future events, ranging from politics and sports to entertainment and world affairs. However, unlike traditional prediction market platforms such as Polymarket or Kalshi, users would likely rely on a video game-like points system instead of cash, the people said, although the company has not ruled out the eventual use of real-money betting. The people described the product as both experimental and a top priority inside the company. The effort comes as prediction markets have gained unprecedented popularity following Polymarket’s breakout success during the 2024 U.S. presidential election, when traders came to the crypto-based platform to place bets on electoral outcomes, driving billions of dollars in trading volume and elevating prediction markets into the mainstream political conversation. Meta had previously launched a similar product called Forecast in 2020, which encouraged users to make predictions about current events and emerging trends during the early stages of the Covid-19 pandemic. Meta ultimately took down the product in 2022. Meta’s renewed interest in the sector is hardly surprising given the broader industry trend in the same direction. Nearly every major trading platform has made some effort to offer prediction market-style products or event contracts. Crypto-native companies such as Coinbase (COIN) and Kraken have explored opportunities in the space, while retail brokerage Robinhood (HOOD) has introduced event-based contracts tied to political and economic outcomes. Yet the rapid growth of those markets has also attracted increasing legal and regulatory scrutiny. Critics argue that contracts tied to elections, geopolitics, or other sensitive events can blur the line between financial instruments and gambling. Regulators have also raised concerns about market manipulation, insider information, consumer protection, and the potential for participants to profit from events they may be able to influence. In the United States, the Commodity Futures Trading Commission (CFTC) has repeatedly grappled with whether certain event contracts serve a legitimate hedging purpose or constitute prohibited gaming activities. 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