Microstrategy's continued inclusion in the nasdaq 100 index validates its bitcoin-heavy strategy within traditional finance. this reinforces bitcoin's legitimacy and institutional acceptance, as mstr is largely seen as a proxy for btc exposure in a major stock index.
The news comes from coindesk, a reputable source, reporting on a verifiable event (nasdaq 100 index rebalance) with specific dates and companies mentioned.
Mstr's retention in the nasdaq 100 suggests that its unique business model, centered on bitcoin acquisition, is considered viable by a major index provider. this positive signal for mstr, a large corporate holder of btc, indirectly contributes to a bullish sentiment for bitcoin by maintaining its visibility and perceived stability within traditional investment vehicles.
The significance lies in the sustained institutional validation of a bitcoin-centric business model within a top-tier financial index. this contributes to long-term positive perception and potential for broader institutional adoption, rather than triggering immediate, sharp price movements.
Finance Share Share this article Copy link X icon X (Twitter) LinkedIn Facebook Email Michael Saylor's Strategy Hangs on to Spot in Nasdaq 100 Index The annual Nasdaq 100 rebalance saw six companies dropped and three new additions, with changes taking effect on December 22, but bitcoin treasury company Strategy hung onto its spot. By Francisco Rodrigues , AI Boost | Edited by Cheyenne Ligon Dec 13, 2025, 5:23 p.m. Gage Skidmore/CC BY-SA 2.0/Modified by CoinDesk What to know : Strategy (MSTR) will remain in the Nasdaq 100 index despite a major reshuffle, which saw several household names dropped. The firm's business model, which involves stockpiling bitcoin, has drawn criticism from analysts and index providers, with MSCI considering excluding crypto treasury companies from its benchmarks. The Nasdaq 100 rebalance saw six companies dropped and three new additions, with changes taking effect on December 22, but Strategy's bitcoin-heavy strategy secured its spot. Bitcoin-heavy firm Strategy (MSTR) will remain in the Nasdaq 100 index, surviving the annual reshuffle that saw several household names dropped. The firm, which began as business software provider MicroStrategy, pivoted in 2020 to stockpiling bitcoin as its core strategy. It has since then accumulated 660,624 BTC worth $59.55 billion, and it was added to the index last December. STORY CONTINUES BELOW Don't miss another story. Subscribe to the Crypto Daybook Americas Newsletter today . See all newsletters Sign me up By signing up, you will receive emails about CoinDesk products and you agree to our terms of use and privacy policy . Unlike traditional companies in the index, Strategy's performance is tightly tethered to bitcoin’s price. Its business model, which involves buying and holding massive quantities of the cryptocurrency, has inspired similar moves by smaller firms but drawn criticism from analysts and index providers. That criticism has seen some analysts argue the firm acts more like a bitcoin investment vehicle than a traditional business. The Nasdaq 100 index focuses on non-financial firms listed in the Nasdaq, which means being classified a holding company would mean it’s ineligible for inclusion. MSCI, a major index provider, has flagged concerns about crypto treasury companies like Strategy and is expected to issue a decision in January on whether to exclude them from its benchmarks. Strategy, which has been included in these indexes as a tech company given its business intelligence operations, has responded to MSCI’s proposal to exclude these companies, arguing these are operating businesses and not investment funds. Nasdaq dropped six companies from the index in this year's rebalance, including Biogen, Lululemon, and Trade Desk. Replacements include Alnylam Pharmaceuticals, Ferrovial, and Seagate Technology. The changes take effect December 22. Strategy Nasdaq 100 Digital Asset Treasury AI Disclaimer: Parts of this article were generated with the assistance from AI tools and reviewed by our editorial team to ensure accuracy and adherence to our standards . For more information, see CoinDesk's full AI Policy . More For You Protocol Research: GoPlus Security By CoinDesk Research Nov 14, 2025 Commissioned by GoPlus What to know : As of October 2025, GoPlus has generated $4.7M in total revenue across its product lines. The GoPlus App is the primary revenue driver, contributing $2.5M (approx. 53%), followed by the SafeToken Protocol at $1.7M. GoPlus Intelligence's Token Security API averaged 717 million monthly calls year-to-date in 2025 , with a peak of nearly 1 billion calls in February 2025. Total blockchain-level requests, including transaction simulations, averaged an additional 350 million per month. Since its January 2025 launch , the $GPS token has registered over $5B in total spot volume and $10B in derivatives volume in 2025. Monthly spot volume peaked in March 2025 at over $1.1B , while derivatives volume peaked the same month at over $4B. View Full Report More For You Vanguard Exec Likens Bitcoin to ‘Digital Labubu’ Even as Firm Opens ETF Trading Access By Francisco Rodrigues , AI Boost | Edited by Cheyenne Ligon 4 minutes ago Executive John Ameriks emphasized Vanguard's core view of the crypto sector hasn't changed, seeing the asset class as highly speculative. What to know : Vanguard's John Ameriks likened bitcoin to a "digital Labubu," viewing it as speculative rather than a long-term investment. Ameriks emphasized Vanguard's core view of the crypto sector hasn't changed, seeing the asset class as highly speculative. Vanguard won't launch its own crypto ETFs, but provides access to regulated crypto investment vehicles without advising clients on buying or selling. 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